The Excelsior team believe in memorable and motivating learning and development experiences. We bring everything we’ve got to each and every session that we deliver. We’ve a wealth of experience and expertise from the health and fitness industry to draw upon as well as our own personal energy and enthusiasm.
Unlike most trainers, we utilise the latest insights from the science of learning and human behaviour, to drive the kind of lasting change in your business that will take you way past any preconceptions you may have about us or our approach. You’ll see this in action if you ever happen to catch an Excelsior presentation. We have years of experience presenting globally on a variety of topics that lead our industry forward in its thinking.
By extending our knowledge and interests in this way we are able to bring a level of perception to our work that would otherwise not exist. For you, this translates into a unique approach tailored to the exact needs of your business and the ability to unlock the competence and confidence required in your staff for competitive advantage.
So, whether you require consultancy and development services, assistance becoming an independent registered education and training centre, need great CPD workshop content or you simply want to engage your customers with creative space development and programming, we have the experience to deliver exactly what you need.
Our extended team have been hand picked by us for sharing the same holistic, dynamic approach to education that we have, as well as for being outstanding teachers, learner-focused mentors and subject matter experts in their own right. They all inspire and challenge us and bring something extra to the Excelsior table that encourages our own growth and development too.
We are dedicated to driving the highest standards in education, training and development, the delivery of simply outstanding on-going learning and the disruption of typical approaches, for true leadership and revolution in our category

Chris Rock
Partner
For over six years, Chris worked in leadership roles, focused on international education and business development with both, direct and distribution businesses.
He has developed and managed teams globally and was responsible for the growth of tens of freelance educators, who deliver education and training for the various brands he has represented.
Prior to these experiences, he was with the University of Bristol where he worked alongside the Sports Medicine Clinic assisting in rehabilitation programmes for individuals and groups alike. He also utilized his knowledge of strength and conditioning to work with the university’s sports teams and high-performance athletes.
Did you know Chris also worked for two Police Constabularies, for over four years where he concluded his service as Police Tutor and a Detective Constable.

Keith Smith
Partner
A skilled educationalist and trainer with extensive experience in the creation and delivery of courses, workshops and seminars. Keith has been delivering education and training in the industry for over 20 years and has presented on most continents in this time.
During this time, he worked for almost 15 years as a tutor and assessor for the YMCA and for over 6 years has been a Global Master Trainer with both the Life Fitness Academy and more recently the Cybex Research Institute.
Keith’s experience when developing others, at all levels from beginner to executive, is one of his greatest talents, for example with the Life Fitness Academy external trainer network where he has been in charge of communication, to the network, across the globe.
Keith is driven to ensure that the learner/student has the knowledge, skills, confidence, and behavioural awareness, to be successful. This comes from his passion for creating positive, comfortable learning environments, that allow the individual learner/student to develop, to their full potential.
Did you know Keith’s last CPD was on ‘Learning to be a Stand-Up Comedian’ – true story!

Andy Phillips
Andy has developed his skills and knowledge in training through years of working with some of the world’s best fitness professionals, athletes and strength coaches.
Driven to enhance his knowledge and expertise Andy can often be found attending seminars and training workshops, or with his head in a book!
His energetic and engaging personality enables him to communicate well with individuals and groups, and he has developed meaningful working relationships throughout the industry.
Did you know When Andy was 15 & 16 years old he travelled around the North of England arm wrestling in bars, pubs and clubs!